From Sketch to Icon – The Art & Strategy Behind Great Logo Design

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From Sketch to Icon – The Art & Strategy Behind Great Logo Design

Your logo is more than a pretty symbol it’s the foundation of your brand identity. But creating an effective logo requires strategy, not just aesthetics.

What Makes a Logo Work:

  • Memorability: Think Nike, Apple, McDonald’s
  • Scalability: Should look good from billboard to favicon
  • Meaning: Tells a story in a simple mark

Our Process:

  1. Brand research
  2. Mood boarding & concepts
  3. Iterative feedback
  4. Delivery in all formats

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